Sunday, 25 November 2007

Wii Points Index

I recently got a Wii. How I am going to find time to play it is irrelevant, I just wanted one.

Those who have one, or may have been following its progress, would probably know that Nintendo has a Wii Points system to allow players to purchase retro games from its online channels. The games are priced by Wii Points, with the more popular/more recent games obviously charging higher prices.

That, and my great admiration for The Economist's Big Mac Index, gave me a thought: how much do these Wii Points cost in different countries? Clearly every Wii Point is exactly the same, and should theoretically be worth exactly the same. In practice, regional restrictions mean there are no arbitrage opportunities. In any case, I started with what I could find off the net, as follows:

Cost of 2000 Wii Points

Country

Local Currency

Store

Price (in local currency)

Implied FX Rate to USD

US

USD

Toys R Us

21.9900

1.0000

UK

GBP

Woolworths

13.9900

1.5718

AUS

AUD

EB

35.0000

0.6283

CAN

CAD

Sears Canada

24.9900

0.8800

JAP

JPY

Indicative

2,000.0000

0.0110






Country

Local Currency

Current FX Rate (USD equiv) www.xe.com

Implied Price based on Current FX Rate

Over/(under) pricing relative to current FX rate

US

USD

1.0000

21.9900

N/A

UK

GBP

2.0609

10.6701

31.11%

AUS

AUD

0.8770

25.0741

39.59%

CAN

CAD

0.9895

22.2233

12.45%

JAP

JPY

0.0092

2,390.2174

(16.33%)



So the lesson isn't so much about international economics and arbitrage; it's simply that UK and AUS gamers are clearly being ripped off by local retailers, who aren't passing on the benefits of a weaker USD. Time to campaign, geeks. Japanese players, as usual, are treated to an entirely different echelon of gaming goodness. I would move there just to be hooked into Nintendo nirvana.

Highly doubt this will replace the Big Mac Index; for one, it does not account for the "basket of goods". Still, makes you realise why game console makers continue to maintain region coding even though there are clear benefits to gamers to remove them (i.e. being able to import hot games from overseas, rather than relying on the pitiful supply from local distributors).

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